(noun) 1. a sweetened, fragrant solution of alcohol and water with medicinal properties 2. a liquid that converts lead to gold 3. a remedy believed to prevent death
It may not cure your ills, turn metal to gold or grant eternal life, but Elixir is the perfect title for Bacardí’s newest blend. Based on a 150-year-old recipe, this delicious rum is sweet, aromatic, and just a little bit mysterious. Created by Don Facundo Bacardí in 1862, Bacardi Elixir was originally shared with only the founder’s closest friends, reserved for celebrating the intimate and most memorable moments of their lives together. It was later distributed in a handful of countries until the 1960s, and now, a century and a half after its conception, the people behind the Caribbean’s favorite rums are finally ready to share the Don’s secret blend with the world.
We at Miniguide were impressed with their marketing campaign, and not just because it involved free liquor: we were sent a locked metal cylinder adorned with rings of numbers and symbols, accompanied by a wax-sealed letter containing clues and inviting us to “discover the secret”… a clever nod to the shroud of mystery that concealed this elusive elixir for so many years. The combination? 1862 and a fleur-de-lis, the original symbol for Bacardi Elixir.
Made with roasted sugarcane with hints of banana, dried fruits and caramel, the taste of Bacardi Elixir is sweet yet intense, darker and stronger than its more balanced cousin, Bacardi Superior. As Drinksmotion’s Diego Arnold tells us, it’s best mixed with Coca-Cola or simply poured over the rocks to fully enjoy its smooth texture and rich flavors. Or, to tone down the sweet edge, Diego recommends you shake with two centiliters of lime juice and wedges and serve as a classic Daiquiri. Based on Don Facundo’s original liquor with a few added twists and stored in an elegant black bottle based on the 1862 design, Bacardi Elixir is a classy combination of modernity and tradition.
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